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Ernst & Young Names Matt Miller as Entrepreneur of the Year Finalist

Hiawatha, Iowa, June 14, 2012 – Ernst & Young LLP announced that Matt Miller, President of MobileDemand, the nation’s leading provider of Rugged Tablet PC systems in Transportation, was honored as a finalist in the Ernst & Young Entrepreneur Of The Year® 2012 program in the Central Midwest region. The award recognizes outstanding entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Matt was selected by a panel of independent judges. 

Matt founded the company in 2003 when an opportunity presented itself with Anheuser-Busch. The company needed a way to deliver data to and from the field sales team at the point of transaction. Matt knew that the best way to delivery this data was to automate field sales with Rugged Tablet PC systems that would withstand the rigors of that environment. He left his then current job to focus on developing a business based on this market opportunity.

Matt spent about a year in his basement home office creating a business plan, engaging suppliers in Asia that manufactured rugged Tablet PCs and going to industry trade shows, until he successfully secured initial sales to three Iowa beer wholesalers. This gained the attention of Anheuser-Busch and soon thereafter the xTablet was officially certified for sale to their network of 700+ wholesalers.

Matt’s strategy was to focus on a very succinct market niche in the early stages. Once the ground was firmly laid in the beer market Matt began to aggressively promote MobileDemand through internet marketing to engage prospects in other markets. As a result, MobileDemand experienced profound growth and today global companies in Food and Beverage Distribution, Manufacturing, Retail, Hospitality, Field Service, Agriculture, Utilities, Military and Public Sector use MobileDemand xTablets to improve productivity, efficiency and get more work done, faster. In addition, MobileDemand is now recognized as the nation’s leading provider of rugged tablet PCs in Transportation.

“We are a more nimble company than our competition which allows us to focus on our customers’ needs, do customizations and take care of our customers like no other company can,” says MobileDemand President Matt Miller. “We strive for innovation in everything we do, developing products with unique features and functions and accessories to better serve our existing customers and help us broaden into new markets,” Miller continues.

In addition to its focus on the customer experience, MobileDemand has built a strong ecosystem of partners that delivers value throughout the supply chain. The company has sought out independent software vendors, resellers and distributors who all bring additional applications, functionality and services to mobility solutions for customers in all the markets MobileDemand serves.


In addition to being recognized as a finalist for the Ernst & Young Entrepreneur of the Year Program in 2012, MobileDemand has been recognized for: its rapid growth placing 148th on the 2008 Inc. 500 list and twice more on the Inc. 5000 list in the last three years; being honored in 2012 with Second Place on the Iowa Fastest Growing Companies in the Corridor list achieving 421% growth between 2008 and 2011; making the 2012 Flyover 50 list; and recognized by Google as a success story in 2008.

Ernst & Young Entrepreneur of the Year Program

 Ernst & Young Entrepreneur of the Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential, and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur of the Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 140 cities in more than 50 countries. This year’s list of finalists can be viewed on the Ernst & Young website.

Regional award winners are eligible for consideration for the Ernst & Young National Entrepreneur of the Year Program. Award winners in several national categories, as well as the Ernst & Young National Entrepreneur of the Year Overall Award winner, will be announced at the annual awards gala in Palm Springs, California, on November 17, 2012. The awards are the culminating event of the Ernst & Young Strategic Growth Forum, the nation’s most prestigious gathering of high-growth, market-leading companies.


Founded and produced by Ernst & Young LLP, the Entrepreneur of the Year Awards are nationally sponsored in the United States by SAP America and the Ewing Marion Kauffman Foundation. In the Central Midwest region, sponsors include Armstrong Teasdale, Enterprise Bank & Trust, Faegre Baker Daniels, Lockton Companies, and Stinson Morrison Hecker.

About MobileDemand

MobileDemand is the leading provider of Rugged Tablet PC systems used in transportation in the United States. MobileDemand is also a leading provider of rugged tablet computers used by mobile workers in Food and Beverage Distribution, Manufacturing, Retail, Hospitality, Field Service, Agriculture, Utilities, Military and Public Sector. xTablet rugged Tablet PC systems are ideal tools for improving operational efficiency and allowing mobile workers to make better business decisions at the point of interaction.  They provide ultra-mobility and versatility and are built military rugged to withstand harsh environments.  They offer a high resolution, all-light readable touch screen, functionality of a full Microsoft Windows 7 OS and the power of an Intel processor to deliver performance at a lower cost and enable greater efficiency and productivity in the field.  MobileDemand: Innovations in Mobile Productivity. Additional information about MobileDemand is available at www.RuggedTabletPC.com.

About Ernst & Young

Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 152,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential.

Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. For more information about our organization, please visit www.ey.com.

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